Definition: current events that are newsworthy that are printed in a magazine newspaper or internet.
6 criteria of newsworthiness
TITLE DESCRIPTION EXAMPLE
1.Timelyness care about things that are current, (swine flu, airplane scare)
2.Proximity,care about things that are close to us (weather, local news)
3. significance, major events. (hurricane, presidential elections)
4.prominance, people that impact a lot of people. (celebrity)
5. Unusualness: Things that dont happen often. (octuplates)
6. Human interest (a feel good story to put a positive spin on news that has been so bad).
What are the advantages of print journalism?
1.Being able to jump around to places to choose what you want to read.
2.It is more detailed.
3.easier to archive
What are the advantages of broadcast journalism?
1.It is faster.
2. more current.
3.dont have to pay.
Why has online journalism (convergent media) become so popular?
Its free, more current. I could go to many different sites. You can read news anytime.
Tuesday, April 28, 2009
Thursday, April 23, 2009
Dr.Fury beverage advertisement
1.This product is a generic (way cheaper) brand of dr. pepper. Kind of like mountain lightning for mountain dew. In the photo there is an explosion in the backround meaning there is an explosion of taste. It says "D.F is your B.F," and that means Dr. Fury is your best friend which will attract people to buy it.
2.The target market would be anyone who drinks Dr. Pepper. And people who can understand aim talk.
3.This would advertise in a car or mens magazine most likely.
Friday, April 17, 2009
super bowl commercials answers.
1.nfl gameday
2.video games sport players.
3. Some guy grabs the last slice of pizza, his 3 buddys tackle him in a furious manner.
4. i dont remember the camera shots.
5.Live in your world, play in ours.
6. I guess, they said there is 300 new tackles so the tackle part at the beggining works...
1.budwiesser
2.people over 21
3.someone calls a zebra a jackass, other guy says "nope, I believe thats a zebra."
4.there was only a couple camera shots one of a zebra in a replay booth, other of two guys watching horses lurking around..
5.wasnt a slogan.
6.message not effect
1.chrysler
2.girls into celine and cars
3.persuasive because celine was in it as a celebrity.
4different shots of the car going with the beat, celine driving in car with close up of her singing.
5.dont remember slogan.
6.message was not effective, i have no interest in her music or the car she was driving.
1.pepsi
2.kids to adults
3.persuasive because it was funny.
4. The editing that unzipped the pepsi into a pepsi twist, and the editing that unzipped the osbournes into the osmonds was good.
5.dunno
6.Not really, the didnt even say what a pepsi twist was.
1.ford
2.People looking for cars
3.used humor as a example for how fast it was, so fast you dont need the himlich manuever.
4.camera angles made the car seem like it was going faster
5. grab life by the horns
6.message not effective.
1.gatorade
2.sports or basketball players
3. used a celebrity for a persuasive message.
4.camera angles of dunking and such.
5.?
6. Message makes it seem like you can play forever if you drink gatorade
2.video games sport players.
3. Some guy grabs the last slice of pizza, his 3 buddys tackle him in a furious manner.
4. i dont remember the camera shots.
5.Live in your world, play in ours.
6. I guess, they said there is 300 new tackles so the tackle part at the beggining works...
1.budwiesser
2.people over 21
3.someone calls a zebra a jackass, other guy says "nope, I believe thats a zebra."
4.there was only a couple camera shots one of a zebra in a replay booth, other of two guys watching horses lurking around..
5.wasnt a slogan.
6.message not effect
1.chrysler
2.girls into celine and cars
3.persuasive because celine was in it as a celebrity.
4different shots of the car going with the beat, celine driving in car with close up of her singing.
5.dont remember slogan.
6.message was not effective, i have no interest in her music or the car she was driving.
1.pepsi
2.kids to adults
3.persuasive because it was funny.
4. The editing that unzipped the pepsi into a pepsi twist, and the editing that unzipped the osbournes into the osmonds was good.
5.dunno
6.Not really, the didnt even say what a pepsi twist was.
1.ford
2.People looking for cars
3.used humor as a example for how fast it was, so fast you dont need the himlich manuever.
4.camera angles made the car seem like it was going faster
5. grab life by the horns
6.message not effective.
1.gatorade
2.sports or basketball players
3. used a celebrity for a persuasive message.
4.camera angles of dunking and such.
5.?
6. Message makes it seem like you can play forever if you drink gatorade
Thursday, April 16, 2009
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